Who is Pooja Dadlani, the Woman Managing SRK for Decades?

Source: Pooja Dadlani/IG

People often focus on stars in Bollywood, the faces we regularly see on the silver screen. But there is also a dedicated group of managers working tirelessly behind the scenes to support them. While doing that, some managers earn more than the celebrities they represent.

Among all the stars, Shah Rukh Khan is more than just a superstar; he has become an emotion for the nation over the decades. Known as the King of Bollywood, he relies heavily on his decades-old manager, Pooja Dadlani, to help him with career decisions.

Let’s Know Pooja As A Manager

Pooja has climbed to the top in celebrity management through her hard work and understanding of the entertainment business. She’s a good planner and a smart businesswoman. She has played an important role in shaping Shah Rukh’s public image and guiding him in his career for several years.

But Pooja’s credit goes beyond just working with the ‘King of Bollywood.’ She is a key figure in the operations of Red Chillies Entertainment, the production company founded by Shah Rukh and Gauri Khan, which has produced some great movies. Some iconic releases include Om Shanti Om, Badla, and Dear Zindagi, among others. Her exquisite skills in branding and marketing have helped create campaigns that have been really successful with audiences globally.

For years, Pooja has been a friend, partner, and advisor to Shah Rukh. She’s just like his family. She stood by them firmly during tough times when the media was negatively focusing on Shah Rukh’s son, Aryan. Shah Rukh and Pooja both hold a Mass Communication degree. She manages all of Shah Rukh’s professional commitments, including his film production company and the Kolkata Knight Riders IPL team. Pooja takes good care of branding deals, public appearances, and financial decisions. She is a key part of SRK’s success.

Pooja Dadlani Salary & Net Worth

Pooja Dadlani has made a name for herself and earns well through her professional commitments. Reports say she draws in about Rs 9 crore a year, which is roughly Rs 70 lakh a month. Pretty impressive, even compared to many top CEOs in India.

Her earnings speak for her credibility. After working for 12 years smartly with King Khan and other important ventures, her estimated net worth ranges between ₹50 and ₹55 crore. She recently relocated to a fancy apartment in Bandra, Mumbai, costing around Rs 7 crore, designed by Shah Rukh Khan’s wife, Gauri Khan.

Her Influential Lifestyle

Pooja’s connections in Bollywood are really strong. Farah Khan, the famous choreographer turned director, said that she briefly managed Deepika Padukone before Shah Rukh.

She’s been married to Hitesh Gurnani, the owner of Lista Jewels, since 2008, and they manage to balance their busy career with raising their daughter, Reyna, who is brewing a friendship with Shah Rukh’s younger son, AbRam.

Her family is related to Dia Mirza’s husband, Vaibhav Rekhi, which shows how deep her Bollywood network goes. Pooja often shows up at events, IPL matches, and meetings with SRK, proving that she’s not just a manager but a close and reliable friend.

Nandini Agarwal

Nandini Agarwal is a senior entertainment writer at Active Noon and has experience writing in many niches including entertainment, fashion, gadgets, travel, and events. She has attended the Asian Academy of Film & Television and has obtained a Masters in Media Studies. With more than six years of professional experience, she has a myriad of published articles in Active Noon. Nandini’s areas of expertise include Bollywood, Hollywood, entertainment, and fashion, which makes her a treasured forte in the organisation.